Østjyllands Brandvæsen is not the typical big city Fire Department stereotype. They don’t wait for something to catch fire – they prevent the fires from happening in the first place.

Østjyllands Brandvæsen is not the typical big city Fire Department stereotype. They don’t wait for something to catch fire – they prevent the fires from happening in the first place.

OB_01

Østjyllands Brandvæsen
Visual Identity

Photo credit: Vembye Photo

Østjyllands Brandvæsen (East Jutland Fire Department) develops and supplies emergency response services to citizens, businesses and institutions – as well as traditional fire prevention and fire fighting. In recent years the traditional fire department enterprise has evolved – the “old-school” firefighters are now also consultants focusing on preventing fires and serving the public in all matters of emergency response services. But rest assured, if you dial 1-1-2, the tough guys of Østjyllands Brandvæsen will still come to the rescue – old-school or not!

The management approached us with the task of creating a new Visual Identity that would unite the traditional perception of a Fire Department with this new and more diverse role.

We are rather proud of the result – even if we would prefer not to come across this particular Visual Identity too often in the public!

OB_001
OB_003
OB_005
OB_005
OB_006
OB_007
OB_012
OB_010